Tuesday, January 5, 2010

At the billing counter..


Awhile ago I went to a restaurant for lunch.. Spotting some polis (a kind of sweet that looks like a chapaathi) among the knick-knacks and savories beside the billing machine, I asked the girl at the cash counter for one poli, she asked back “which kind”? So I asked her what “kinds” she had and she told me: coconut and paruppu (never knew two varieties existed). Since I wanted just one, I asked her which variety tastes better, and she enlightened me on the specialties of each variety (sweetness, freshness, oil content, energy, etc). Whoa! Good. So which one would you recommend I persisted?

She said ‘both’ .. and then, smiled. Okay, I ended up buying both, not because I was hungry or had surplus cash – but merely for the charm of the moment and the quick repartee.

Point #1: I wasn’t given a product description, but a sensible comparative analysis
Point #2: The recommendation was quick and carried a ‘punch factor’
Point #3: Smile

I think that’s wonderful customer service. Not just in car dealerships or computer stores, even at idly shops, it helps if every employee is also a marketer. Probably a heuristic that such folks also gain success quickly. Two months later she wasn't there! Moot point?

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